Contact

Get in touch

kevin.larretche@squ.solutions

Before you write

Email

kevin.larretche@squ.solutions. It comes straight to me. Write in English or in French.

Where I am

Hong Kong and France. Calls work in the European morning and the Asian afternoon, and I can travel for a kick-off when the scope justifies it.

What to put in the email

The question. What you would do differently if you knew the answer. "Can we raise prices without losing volume?", "Which promotions are worth running?", "Why did margin drop?", "Can we trust the budget?" are all good starting points.

The data, roughly. How many products, how many stores or channels, how far back the history goes, and whether unit costs exist anywhere in the system.

The timing. When the decision has to be made. Pricing work is worth most before a range review or a season.

Three sentences are enough. If you are not sure what you have, say so. Finding that out is what the first call is for.

Or read a study first

Every demonstration is published in full, with the method, the limits and the deck to download. Reading one is the quickest way to see what you would get.